The concept of a good story is immediately captivating, yet many organizations do not realise that storytelling can also become a powerful communications weapon.
The endless challenge in today’s internal communications is making sure that your employees are engaged – meaning they know, remember and believe in your company’s goals. However, the constant upgrades in digital and social technology make it difficult to capture the attention of your staff with older, more traditional methods.
Among all the facts and figures of business, what is often missing is the human element – storytelling is a medium for connecting people and leads to an awareness more powerful than the most logical and conventional communication means.
The goal of any internal communications plan should be to engage employees, and what better way to do that than to make your audience feel something.
Watch this webinar where we demonstrate how storytelling tools can successfully engage employees both intellectually and emotionally.
In this webinar we explore
- Engaging your audience - what makes a good story
- Utilizing effective storytelling tools and practices
- Embracing the power of authenticity
- Maximizing the effects of your content