Create groups outside of rigid organizational structures
The way we structure our organizations into locations, departments and teams doesn't always reflect the day-to-day reality of how we operate, and therefore how we need to communicate with employees. Because someone is a member of one department, it doesn't mean they don't fall into other, more dynamic categories. Interact Personas allow you to create groups outside of rigid organizational structures, and communicate with them in a relevant and impactful way throughout your intranet.