The Interact Blog

user generated content

Why user generated content should be a part of your internal comms strategy

By Alexandria Nelson, October 16, 2017

For many companies, making enough relevant content is a continuous struggle. According to research done by the Content Marketing Institute, 50% of B2B content marketers say they struggle to create content consistently. 44% of B2C content marketers suffer the same. However, companies have long had the solution to this problem, and in recent times, they have been willfully ... read more

admitting fault in business

“We got it wrong”: 6 steps to admitting fault in business

By Becki Hall, September 27, 2017

The past 2 weeks have seen UK budget airline Ryanair fall prey to the press in a PR nightmare as they were forced to announce mass cancellation of flights due to a pilot shortage. Shelving up to 50 flights per day over a six-week period due to an internal error that led to over-allocation of ... read more

internal comms myths

5 Internal communications myths holding back your success

By James Foster, September 25, 2017

We’ve all encountered certain ‘accepted truths’ or perceived wisdoms regarding entrenched internal communications practices. They can range from the seemingly plausible (you can’t measure internal comms success) to the truly obscure (did you know the best time to send out comms is 2.10pm on a Tuesday?). In recent years, many of these have been opposed ... read more

hr audit

6 Warning signs that you’re in need of an Internal Communications Audit

By Alexandria Nelson, September 15, 2017

More often than not, negative impressions in the workplace can be directly tracked back to poor internal communications. When it comes to a business, many leaders see the value in tracking their external communications with shareholders, customers and the like, but fall short when it comes to the communication between them and their employees. Often ... read more

workplace communications

Is the message getting through? 5 signs your workplace communications aren’t influencing employees

By Stacey Hanke, September 7, 2017

Succeeding to a leadership position comes with responsibility. It assumes authority, the ability to wield influence, and the respect of others. It has a measurable impact on engagement and productivity. Ultimately, it assumes you will lead – and others will follow. But is this always necessarily the case? All leaders like to believe they’re having ... read more

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